• Official Moomin Characters licensee • Each product is individually inspected
The 2023 Moomin’s Day Moomin mug, Sea Breeze, launches on 9th of August 2023 to celebrate Moomin’s Day. This is the third mug in the Moomin’s Day series. The first Moomin’s Day mug was released in 2018 and the second version in 2021. As with the previous versions, this version will also be a limited edition Moomin mug.
The illustration on the Sea Breeze Moomin mug is based on Tove Jansson’s novel Moominpappa at Sea, where the adventurous Moominpappa moves the whole Moomin family away from Moominvalley to the oceanic lighthouse island. The illustrations adapted for the mug also decorated the writing paper Tove Jansson used to reply to her fans. The illustrations are printed beautifully with ink-blue color on a white background. On top of various popular characters from the Moominvalley, the mug shows islet scenery elements such as violets, wild roses and seashells. The adaptation for the mug was created by the recently retired Tove Slotte, and Sea Breeze was her 100th Moomin mug design.
The scenery of the mug also ties to Tove Jansson’s own life and time spent in the Swedish and Finnish archipelago. Her family villa and its surrounding valley provided inspiration to both the Moominhouse and Moominvalley. The Sea Breeze Moomin mug will be delivered with a beautiful gift box with the same atmospheric illustrations as the mug.
The Sea Breeze Moomin mug also has an exclusive platinum version that is available only through an online raffle. In addition to Moomin’s Day, the platinum version is made to celebrate Arabia’s 150th anniversary. The platinum version has platinum plated details in the illustration as well as a platinum plated Arabia 150 stamp and item number on the bottom. Only 5000 pcs of the Sea Breeze platinum are being made.
You can find more special edition Moomin mugs by clicking here.